Marketing Specialist

Singapore | Marketing | Full-time

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We're seeking a Marketing Specialist to play a key role in execution of APAC based events and digital promotional activities. You will be responsible for executing events that drive leads, expanding the reach of our messaging within the relevant audience through established communication channels, media partners and supporting our global marketing through local insights. 

Job Description

  • Manage the comprehensive event process from end-to-end: assisting in ideating strategy, scoping target audience and objectives, preparing post-event analyses, reports and recommendations and more
  • Help to source and to negotiate with vendors and suppliers in APAC region
  • Coordinate and ensure all operations are fully executed with efficiency and according to plan 
  •  Lead promotional activities for events - create social media editorial and promotional plans together with the global team
  • Be the go-to contact for vendors, internal and contracted staff (event coordinators, caterers etc.)
  • Prospect, educate, qualify, and develop target accounts and inbound leads to create sales-ready leads and opportunities
  • Research accounts, identify key players, generate interest and develop messaging that will garner interest
  • Engage with prospective customers to develop new business relationships, understand the digital advertising challenges they are trying to address and determine the solution(s) that will be of value
  • Ensure efficient lead management by updating lead scoring and prospect interaction in Salesforce 

Qualifications

  • 1-3 years of event creation and execution experience in a high-velocity, high-growth environment 
  • Strong organisational skills, with experience in events with 30+ attendees
  • Innate understanding of Brand Voice and channels in all content creation 
  • A critical thinker and problem solver - someone who we can trust to make the right call from a limited set of information, utilize information at their discretion and execute as appropriate with minimal supervision
  • Would be nice: 
  •  1-3 years of experience with social networks and their advertising platforms such as Facebook (Ad Manager), Twitter,  and LinkedIn (Campaign Manager) 
  • Exceptional writing skills that can be applied to external promotional event material

 

Celtra helps brands make smarter creative and media investments through its cloud-based management platform that produces, manages, tests, and optimizes digital advertising. Celtra’s creative marketing platform is able to connect the marketer’s content creation with its media buying side of the marketing stack. This consolidation of services establishes new levels of transparency, control, speed, and agility. Enterprises use Celtra to scale big ideas across markets, channels, and screens--with enhanced creative liberty and insight into performance.

If you have an interest in a company that’s interested in both your wellness and your wallet (medical, dental, vision, parental leave, education, fitness, commuter, 401k... you get the picture), you should apply. Celtra is headquartered in Boston (MA), with offices in New York City, San Francisco, London (UK), Sydney (AU) and Ljubljana (SI). For more information, visit Celtra at http://www.celtra.com or @CeltraMobile on Twitter.